Website/Print: ZillionTV
Posted on March 9, 2009
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At Ogilvy in San Francisco, we recently launched a website for ZillionTV, a new streaming TV service. ZillionTV has been getting tons of press since the announcement on March 4th. This is our version one site to support ZillionTV’s announcement to the public, and provide information for an important industry conference in Cannes this month. Our developer got some nice particle effects happening in Papervision for this launch, but we have some pretty neat interactivity in prototype for version two of the site, once we have access to all the content that will be available…
Anyway, the service itself is a promising bid for true streaming TV, read about it at Wired, in the New York Times, or on Gizmodo.
Check out the site here.
Ogilvy West
Posted on October 29, 2008
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I am now gainfully employed at Ogilvy in San Francisco. It’s only been a few weeks, but so far the experience has been great. It’s a smaller office, and we focus pretty much solely on interactive work. I’ve been put on a couple of really interesting projects already and it’s a good bunch of people I am working with. A big thanks to the Ogilvy crew for inviting me to join their team!
Portfolio Updated
Posted on September 24, 2008
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My portfolio has been updated with some of the work I produced during my stay at Arnold Worldwide in Boston. My resume has also been freshened.
ESPN Fantasy Hall of Fame website… reloaded
Posted on August 31, 2008
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This summer at Arnold, we updated the ESPN Fantasy Hall of Fame website for this fall’s NFL season. The Fantasy Hall of Fame is part of a larger integrated campaign to promote ESPN’s Fantasy Football products. We went live last season with the Hall of Fame, a truly integrated campaign (broadcast, web, print) which celebrates unsung and surprise heros of football which end up winning fantasy player’s leagues. Funny stuff all in all.
So, for this year, we did some remodeling of the Hall of Fame website; which we had interactive shop Code and Theory produce last year after we initially concepted it. This year we spruced up some of the graphics, improved the IA, and created a couple new sections. The first are the Smack Plaques, which allow you to talk smack to your fantasy league team-mates in trophy form. We also partnered with Crown Royal, for their own smack-talk section. Another sponsor was Geico, which allowed us to use the Geico Caveman for some TV and web video content, which is also on the site and found it’s way into in rich media video banner ads. So go check it out and send your frenemies a smack plaque right now!
Cherry Bomb
Posted on August 18, 2008
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I have some artwork in another gallery in NYC. The show is called Cherry Bomb; the opening went well from what I hear… unfortunately I was unable to attend since I was wrestling my iPhone back from a grizzly bear in the Tetons at the time. But I now have bear mace that can shoot 50 feet, so watch out suckas!
The show was put on by Sadie Magazine and Metro Color Collision.
Photo Memory Dump #1
Posted on July 25, 2008
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My little Casio point and shoot has a pretty decent LCD screen and viewing pictures is fun when you hold down the ‘next’ button… it’s fast and it rips through the entire contents of the memory card stop-motion style. Kind of mesmerizing, your life flashing before your eyes all quick-like.
I wanted a way to view pictures like that after they are off the SD card. So, as an experiment, I decided to import the contents of a full card into After Effects and make an HD movie out of the image sequence. Possibly a bit seizure inducing and maybe random if you aren’t close to the subject matter… but a quick way to share several hundred photos. If you are a Vimeo (free and killer video site) member, you can download the source .mp4 file and go through frame by frame using Quicktime.
Photo Memory Dump #1 from Jonathan Ratcliff on Vimeo.
“SITE” emerging artists show
Posted on April 20, 2008
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I have had three pieces accepted to a show featuring works from emerging artists in New York City. The show will open in Soho on May 8th. More details soon…
ESPN Endless Drama on Slate, Creativity Online, and Salon.com
Posted on March 29, 2008
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Endless Drama (read previous post on ESPN’s Endless Drama launch) was featured on the homepage of Creativity Online as an Adcritic Interactive pick from March 13-15! That’s a first for me. Slate also has an article, and Salon.com as well.
Sadie Magazine
Posted on March 29, 2008
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Sadie is a magazine for young women… but it’s not your typical makeup and fashion articles. The writers and editors at the magazine have put a lot of work into it and have several good contributers and articles on subjects that range from hip-hop in Cuba to transgendered teens. And good art and music coverage, too.
After only a few months, the magazine is getting some good press, tons of hits, and have been asked to contribute to the online version of Elle Magazine. Women and girls in the know say Sadie could be “the new Sassy” which was a girls mag from the late ’80s with a revered, almost cult-like following. So if you know any young girls looking for something non-mainstream (and cool) point ‘em towards Sadie.
So, you may ask… why am I writing about this? Well, my girlfriend is one of the founding editors, and I helped out with a design for their identity and the site. There are still some bugs to be worked out (design-wise) but overall, Sadie is making quite a positive debut.
Endless Drama
Posted on March 5, 2008
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After several weeks of hard work from all involved, my latest project at Arnold has launched. It’s another promotion for their Fantasy Baseball offering. The concept centers around the fact that Fantasy Baseball is six months of ups and downs in your league, drama if you will. I’ll be honest here and tell you up front that I actually don’t play the game, but I’m taking everyone’s word for it. So, we came up with a fake soap opera, done in the style of the daytime shows, except that all of the action centers around Fantasy Baseball. We used real soap stars, filmed it on a real soap set (with a soap director), had cameos by MLB ballplayers (even a Yankee; Jorge Posada) and starred ESPN commentators.
Two of the spots will run on T.V.; the rest will be webisodes. We we charged with creating a site to house the episodes and a couple of other promotional goodies. Check it out at endlessdrama.com.
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